How good process can drive collaboration and creativity

At Blue Feathers, we’re fortunate to work with some great clients, helping them build incredible brands with customer-centric propositions and brilliant teams. Within this, we have significant experience in designing and helping to implement effective marketing processes. The very things… show more

The ‘Think, Feel, Do’ tool – what it is, and why we like it

The power of the ‘Think, Feel, Do’ tool In marketing, we often think we know our customers, their demographics, interests and needs – but to really understand what drives the way they perceive a brand, their attitude towards it and… show more

True collaboration – here’s how we do it

At Blue Feathers, we think it’s vital to work in a true collaboration with our clients. We’re lucky to work with top marketeers who are responsible for some of the UK’s best-loved brands, combining our clients’ expertise with our skills… show more

How to get the best quality work from your agency

Having a great relationship with our clients really helps us to deliver our best strategic and creative work. We could say we’re lucky that we enjoy strong and open relationships with our clients, but luck does not have much to… show more

How insight is the key to developing successful propositions

At Blue Feathers, we work with our clients to help them create insight-led successful propositions that drive business growth. A vital part of the process is getting under the skin of both consumer behaviour and business objectives. This helps develop… show more